Marketing

Influencer Marketing Head

hyderabad,india 3–8 years preferred. Candidates with a strong influencer network or proven creator campaign success Exp Posted 1 week ago

Job Highlights

Lead Chhap's end-to-end influencer marketing strategy.
Build partnerships with nano, micro, macro, and celebrity creators.
Design scalable creator and affiliate programs.
Negotiate collaborations and sponsorship deals.
Manage influencer budgets and campaign performance.
Work closely with content, social media, brand, and performance marketing teams.
Create SOPs and systems for influencer onboarding, tracking, and reporting.
Directly contribute to user growth and brand visibility.

Job Description

As the Influencer Marketing Head, you will lead Chhap's creator growth strategy by building and managing relationships with influencers, content creators, celebrities, micro-creators, and niche communities. You will be responsible for designing scalable influencer programs that generate brand awareness, user acquisition, engagement, and sales while maintaining a strong return on investment.

Key Responsibilities

Develop and execute Chhap's influencer marketing roadmap. Identify and onboard creators aligned with the brand. Build long-term partnerships instead of one-time promotions. Design influencer campaigns focused on awareness, engagement, and conversions. Recruit and manage nano and micro influencers at scale. Negotiate contracts, deliverables, timelines, and commercial terms. Coordinate campaign execution with internal creative teams. Track campaign KPIs including reach, engagement, traffic, conversions, CAC, and ROI. Build systems for influencer discovery, approvals, payments, compliance, and reporting. Manage affiliate and referral collaborations where applicable. Maintain a CRM/database of creators and partnership opportunities. Stay updated on platform trends and creator ecosystem developments.

Required Skills & Education

Education

Bachelor's degree in Marketing, Business Administration, Communications, Media, or a related field preferred but not mandatory. Strong execution history and creator network may substitute for formal education.

Key Skills

Influencer marketing strategy. Relationship management and networking. Negotiation and partnership development. Campaign planning and execution. Budget management. Performance analysis and ROI measurement. Communication and project management. Knowledge of creator economy trends and social platforms.

About Company

Chhap is building a community-first commerce platform that empowers creators, businesses, and individuals to build their identity through customizable products and collaborative commerce. By leveraging technology, creativity, and grassroots engagement, Ch

Chhap is a leading fashion-tech brand focused on personalizing style through technology. Join us to build the future of custom fashion.

Role Overview

Role Category

Influencer Marketing | Creator Partnerships | Brand Marketing | Growth Marketing

Industry Type

Employment Type

Permanent

Apply for Available Types

Full Time 3–8 years preferred. Candidates with a strong influencer network or proven creator campaign success

₹6,00,000 – ₹15,00,000 CTC per annum + Performance Incentives + Growth Opportunities (Negotiable bas

Apply Now

Tip: Read the job description and key responsibilities carefully before applying to increase your chances.